Contently - Content Marketing Agency

A sleek WordPress development and web design project using Elementor, crafted for a content marketing agency.

Client: Djavaweb

Year: 2024

Scope: Web Design & Development

Overview

The Contently project focused on developing a high-impact WordPress site tailored for a content marketing agency. The goal was to create a visually appealing and functional Elementor template kit that effectively showcases the agency’s services, portfolio, and client testimonials.

Key Objectives

Visual Appeal: Design a site that captures the creative essence of a content marketing agency while maintaining a professional tone.
Efficient Content Management: Ensure the site supports easy updates and management of diverse content types, including case studies, blog posts, and testimonials.
Client Engagement: Incorporate features that engage potential clients and demonstrate the agency’s expertise and success stories.

Teams

Faiz Hakim - Visual QA
Hendy Riswanto - QA Engineer
Rifky Alamsyah - Web designer
Rozzaq - Web designer

Tech Stack & Tools

Wordpress
Elementor
Figma

Challenges

Creative Representation: Balancing creativity with professionalism to reflect the agency’s brand effectively.
Content Versatility: Designing a site that accommodates various content types without sacrificing user experience.
Encouraging Client Interaction: Developing features that drive engagement and demonstrate the agency’s value.

Solution

Creative Design Approach: Developed a visually striking layout with a focus on dynamic content presentation, utilizing engaging visuals and interactive elements.
User-Friendly Layouts: Designed intuitive structures for showcasing services, portfolios, and client testimonials, ensuring easy navigation and management.
Engagement Features: Integrated strategic call-to-action buttons, lead generation forms, and client success stories to encourage potential clients to connect.

Outcome

Enhanced Visual Impact: The site effectively showcases the agency’s creative capabilities and professionalism, attracting more potential clients.
Easy Content Management: The Elementor-based design facilitates straightforward updates, allowing the agency to keep the site fresh and relevant.
Increased Client Engagement: The inclusion of interactive features has led to higher interaction rates and a notable increase in inquiries from potential clients.

Visual Design

High-fidelity landing page design capturing the agency’s vibrant aesthetic.

high fidelity design — Landing Page - Contently

Style guide outlining typography, color schemes, and visual elements for brand consistency.

Key Features

Responsive Design: Ensures a seamless user experience across all devices, from desktops to mobile phones.
Interactive Portfolio: Showcases the agency’s work with interactive elements and detailed case studies.
Lead Generation Tools: Features strategically placed call-to-action buttons and forms to capture leads and drive inquiries.

Conclusion

The Contently project successfully delivered a creative and functional website tailored to the needs of a content marketing agency. The Elementor-based template kit not only highlights the agency’s expertise but also provides an engaging and user-friendly experience for visitors, ultimately driving increased client interest and interaction.

Visit the live site here